23 April 2014

Archive for the ‘lectures’ Category

18 September 2013 - Category: events, lectures, market researchAuthor: Allyson Morgan

Think Big at the ESOMAR Congress in Istanbul


This year Esomar pulled off a coup with its key speakers at the annual 2013 congress, by welcoming Garry Kasparov, who is best known as one of the most successful chess players in history and has re-invented himself as a specialist in decision-making. We are eager to hear what the …

21 June 2013 - Category: company, events, lecturesAuthor: Allyson Morgan

respondi at the Insight Show


This year, the Insight Show will be opening its doors from the 26th – 27th June, and we will be there again for the second year running! The show is the ideal place to learn from the best brand specialists and service providers in the industry, how to successfully develop …

4 April 2011 - Category: company, lecturesAuthor: Tom Wirth

Social Media and Market research – series of lectures at respondi

market research_socialmedia_uk

“Up until now the knowledge of human behaviour has been based on the insights of Homo oeconomicus. Here it is assumed that a person desires to maximise his advantage and doesn’t rely on selfless support […].In contrast, the human side […] the Homo dictyous image of man, reveals the so-called …