Does „Game of Thrones“ have a serious competitor in the UK?

In cooperation with respondi, the consulting and research group Goldmedia analysed the annual charts of the VoD platform, accompanied by a representative survey among VoD users in the UK to

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The yellow vests – different motives behind the same vests

For months the yellow vests have been dominating the news. At the start of the movement, it seemed very simple to grasp; in their yellow vests they demonstrate against a

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The Folly of Misunderstanding Youth

71 % of young people (18-24 years old) feel they are misunderstood; only half of 25+ year olds feel the same way. Often perceived as being superficial and vain, they

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Online Travel Market Today – a digital life board paper

Are you still searching or already traveling? Being able, as a customer, to be informed about destinations and their possibilities online at any time and transparently, and to book the

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Our MD Jennifer Roberton appointed new MRBA Trustee

In the UK, our Managing Director Jennifer Roberton has been appointed by the UK specific industry charity the Market Research Benevolent Association (MRBA) as its new trustee responsible for marketing.

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Paris – our appointment in January

„Bonjour Paris! “ In January, we are looking forward to a bunch of exciting presentations and round tables at Journée Nationale des Etudes. We are curious about the insights and

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We wish you a merry Christmas and a happy new year!

Once again, we can look back on an insightful and eventful year; packed to the brim with exciting projects, interesting events and lots of engaging encounters. We would like to take this opportunity to send

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„Just multiply by 2“– The magical formula for Amazon on Black Friday

What does Black Friday mean for Amazon and other local online retailers? And what about the Black Week, in general, in Germany, France and the UK? With the help of

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London – our appointments in december

In December we have two events in London on our agenda. On Monday, 3rd December, we kick off the festive month with the MRS Awards Dinner 2018. At Old Billingsgate

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Influencer-Marketing – When is it useful and how to implement it?

Bengül Robillard, Managing Director respondi Germany, and Thomas Gruber, Director Market Research, dm drogerie-Markt, presented exciting insights on this subject during the ESOMAR Congress on 25th September 2018 in Berlin.

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