Online Travel Market Today – a digital life board paper

Are you still searching or already traveling? Being able, as a customer, to be informed about destinations and their possibilities online at any time and transparently, and to book the

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Our MD Jennifer Roberton appointed new MRBA Trustee

In the UK, our Managing Director Jennifer Roberton has been appointed by the UK specific industry charity the Market Research Benevolent Association (MRBA) as its new trustee responsible for marketing.

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Paris – our appointment in January

„Bonjour Paris! “ In January, we are looking forward to a bunch of exciting presentations and round tables at Journée Nationale des Etudes. We are curious about the insights and

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We wish you a merry Christmas and a happy new year!

Once again, we can look back on an insightful and eventful year; packed to the brim with exciting projects, interesting events and lots of engaging encounters. We would like to take this opportunity to send

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„Just multiply by 2“– The magical formula for Amazon on Black Friday

What does Black Friday mean for Amazon and other local online retailers? And what about the Black Week, in general, in Germany, France and the UK? With the help of

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London – our appointments in december

In December we have two events in London on our agenda. On Monday, 3rd December, we kick off the festive month with the MRS Awards Dinner 2018. At Old Billingsgate

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Influencer-Marketing – When is it useful and how to implement it?

Bengül Robillard, Managing Director respondi Germany, and Thomas Gruber, Director Market Research, dm drogerie-Markt, presented exciting insights on this subject during the ESOMAR Congress on 25th September 2018 in Berlin.

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Together with impact&emotions, we investigated whether purchases made on Black Friday influence Christmas sales in general. Using our Digital Life Board, the internet usage of a selected target group was

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