How is the advertising industry changing in the time of Corona? And how to best react to these new circumstances? Does it make sense to firstly reduce advertising or is
Congratulations to our Managing Director UK, Jennifer Roberton! She has been elected to the main board of the Market Research Society (MRS) and is one of five new members, together
This year again, we organized our mingle fundraising campaign to support children in need. Instead of redeeming their mingle points for vouchers or bank transfer, numerous panelists chose to donate
We are back from the 8th edition of Printemps des Etudes ! A big thanks to all those who visited us there ! We really enjoyed meeting you all on our stand,
In cooperation with respondi, the consulting and research group Goldmedia analysed the annual charts of the VoD platform, accompanied by a representative survey among VoD users in the UK to
Germans worry about pensions, Americans are concerned about making ends meet, and half of Austrians worry about crime and violence. These are some of the results of a recent OECD
Bengül Robillard, Managing Director respondi Germany, and Thomas Gruber, Director Market Research, dm drogerie-Markt, presented exciting insights on this subject during the ESOMAR Congress on 25th September 2018 in Berlin.
Together with impact&emotions, we investigated whether purchases made on Black Friday influence Christmas sales in general. Using our Digital Life Board, the internet usage of a selected target group was
In a joint study with Advantage Market Research Ltd, we looked at how the negative press surrounding the Oxfam’s sexual misconduct scandal has affected the public’s willingness to donate financially
Putting others first – This year again, we launched a charity campaign and our panelists chose to donate their mingle points for a good cause, instead of redeeming them for
