Putting others first – This year again, we launched a charity campaign and our panelists chose to donate their mingle points for a good cause, instead of redeeming them for a voucher or bank transfer. The mingle community surpassed the target amount of 5.900 € we had in all three countries and raised a grand total of 13.600 €.
In Germany, we worked with Deutsches Kinderhilfswerk and our German members donated 6.377 € to the Kindernothilfefonds which will provide over 75 children with a warm coat, winter shoes and schoolbag. Our French members raised 5.023 € for the charitable organisation Plan International France. The charity works in Togo to provide medical treatment for women and their children. In the UK, we cooperated with dreamscometrue and the British panelists donated approximately 2.200 € to fulfil the heart’s desire of several seriously ill children. For example, Lily Claire’s dream of riding a race horse came true. You can find more information about the charity campaign here.
In general, women were more benevolent than men; however, the average amount donated by men was higher. Panelists who have been members of mingle longer were especially generous. We are thrilled about the generosity of our members!
Many thanks to all the panelists for the generous donations, to our partner organisations Plan International France, Deutsches Kinderhilfswerk and dreamscometrue and of course to our clients as without their projects, such campaigns would not be possible.