We start 2018 with the Journée Nationale des Études in Paris. On 25.01., our Chief Innovation Officer François Erner and our Chief Operating Officer Orkan Dolay will demonstrate under the title “Les influenceurs ont-ils de l’influence ?” how we can follow the online behavior of a specific target group with the help of passive metering and our new tool “customer centric“ and thus measure the impact of influencers. Fascinating insights are guaranteed! You can find more information about JNE 2018 here.

On the same day (25.01.), the first Research plus of the year will take place in Munich. The event kicks off at 6:00pm in the Sofabar Niederlassung. We are looking forward to some interesting impulse talks all about the use of digital voice assistants in the market research or the implementation of Social Media Geotags for the research. Register here for the event.

It goes without saying that we hope to see one or more familiar faces at either or both events.