Last year, the organisers of events – also in our industry – were faced with great challenges. marktforschung.de has set up an exciting alternative to live events in the form
It’s been two years since the last meeting of the market research industry in Munich – all the more reason for us to look forward to exhibiting and speaking at
On behalf of the COSMO consortium, we regularly conduct the data collection for the COVID-19 Snapshot Monitoring (COSMO). This study examines how the public perceives the situation regarding the coronavirus.
How do users interact with audio content outside their homes throughout the day? What content do they consume, which channels and devices are used? The study “On Track – Studies
The time has come – after more than a year of video conferences, webinars and virtual trade fair booths, it is safe to say, we are more than a little
It’s Germany’s most important conference in the field of online research and we are pleased to announce that the General Online Research will take place again this year. Last year,
Vaccination against Covid-19 is one of the most important measures for the return of normal life. However, the success of the vaccination campaign is not guaranteed. According to the
Do young voters trust politics? And how do they view the future? On behalf of the Generationen Stiftung, we surveyed 1,500 people in Germany between the ages of 16 and
Let’s assume for a minute, we could choose which vaccination we receive – which one would be the choice of those willing to be vaccinated and what would be their
Acceptance of Covid-19 related measures, which are (still) in place, such as keeping your distance, washing hands and wearing masks (66%), as well as considering the safety of family members,
In an interview with planung&analyse, our CEO Otto Hellwig, who was re-elected chairman of the DGOF (German Society for Online Research) this year, talked about plans for this year’s General
On behalf of the COSMO consortium, we regularly conduct the data collection for the COVID-19 Snapshot Monitoring (COSMO). This study examines how the public perceives the situation regarding the coronavirus.
COVID-19 has brought about the worst economic crisis since the Great Depression, bringing along dramatic effects on economy and society. The 2020 OECD “Risks that matter” study points out people’s
Simon Schnetzer has been researching the living and working environments of 14-39 year olds in Germany since 2010. His recent study ‘Young Germans 2021’ has recently been published. The study
School closures during lockdown is a much-debated subject. Already in June 2020, we worked together with the ifo Institute, to find out how German children spend their time when their
Almost a year after German public health authorities introduced the Bluetooth-based Corona-Warn-App, adoption of the app is still limited, while privately developed solutions have entered the market. To understand the
